The compare query tool runs your query side by side, allowing quick and ad hoc comparisons of customer segments, like regions, revenue categories and demographics are performing vs your overall company average.

Comparing queries in this way can help you to understand your data and build better Themes.

If you need to compare customer segments as part of an operational workflow see How to perform Comparisons on your Dashboard for how to set up and save comparisons of data slices.

To run a query comparison, start by running the first part of the query you'd like to include in your comparison, then click on the Compare Queries button towards the right hand side of the screen.

From there, your query screen will be broken into two components where you'll be able to include the second part of the query (right side) that you'd like to compare with the first part (left side):

For example, if we run a comparative query between those who flew Premium Economy vs those who flew Standard Economy (above), we can immediately see how the respective NPS and narrative changes between the two customer segments:

NPS & Sentiment Comparison

Narrative Comparison

When you've finished with your query comparison you can click on the orange 'Back to Single Query' button towards the top left of the query screen.

If you have any questions (or need some help!) you can get in touch with us any time by hitting the blue chat button to your right 👉